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Archives for April 2017

Why most agents fail to convert leads

April 28, 2017 By stevejolly

Here’s why most agents fail at Lead Conversion

The biggest mistake most agents make is that they fail to convert leads, especially those they generate online. And the number one reason why they …

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marketing blasphemy

April 25, 2017 By stevejolly

If this is marketing blasphemy, why does it work?

In Chapter 9 of my new book, Kill Cold Calls, we learn how the closing works with the rest of the email to create an offer that you readers cannot …

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Don't forget to ask for the sale

April 17, 2017 By stevejolly

Don’t forget to ask for the sale

More than 20 years ago, I was headed out of town to visit a client and make my first ever sales call for the medical device company that I was working for. I …

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Why your content is boring

April 11, 2017 By stevejolly

Why your content is boring

Seth Godin said it best, “Marketing is no longer about the stuff you make, but about the stories you tell.” The truth is marketing has never been about your …

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