This is a cool story.
Mandy loved to sing and dance. As a child, she constantly bugged her parents for lessons. They thought it was a phase that she would soon grow out of.
Until she went to see the Orlando Magic in 1997.
That night, a young teenager sang the National Anthem before the game. A 12-year old Mandy saw herself quite capable of doing the same.
She finally got her chance later that year.
Seeing the excitement in Mandy’s eyes, her Mom sent Star Spangled demo tapes across the country. Soon she found herself on the road singing the anthem wherever she could. Not for the money or the fame. Because there was none of that.
It was the love of entertaining people that drove Mandy.
Then one day a man approached her and her Dad about paying to cutting a real demo in his Orlando studio. If your creep alarm just went off, then it’s tuned just right.
While most would have walked away from this opportunity, Mandy’s dad did not. While they were in the studio cutting the demo, an overnight delivery arrived.
The FedEx man happened to be friends with an Executive at Epic Records in New York. By chance he sent a copy to his friend and the rest is history.
This is the story of Mandy Moore. From Teen Music Idol to Star of the Latest Hit Drama on NBC, Mandy seemed to be always in the right place at the right time.
Was her success 100% luck?
I doubt it. I’d say persistence has much to do with it. Mandy was driven from a young age to get in front of any audience as often as she could.
Her tenacity paid off 1,000,000X.
And, that’s one of the reasons why my marketing system works so well. I’m constantly in front of my prospects and clients that I remain top of mind and am easy to find.
But, you can’t do that with a barrage of “salesy” marketing.
You need to bring value. Entertain them. Let them know that you care about them.
One of the best ways to do this is through telling stories like Mandy’s.
In this month’s Insiders, the training will be focused on how I structure my marketing communications to ensure that I put a smile on their face.
In just a few days, I’m going to go in-depth about the 5 part template that I use to make it easy, and the story patterns that are guaranteed to keep your audience glued to the screen.
Then, In the upcoming months, I’ll show you how to use each of my 10 story templates to create more relationships that lead to sales.
Here’s the only place you can get this kind of training geared towards real estate that is proven to work:
Get it while you can. See ya on the Inside…